Go Play Rugby is an ambitious recruitment campaign to bring back 6000
players to the adult game. It targets former players and aims to remind
them of what they are missing.
The campaign will use the interest
generated by the Rugby World Cup to maximise the effect of the
recruitment activities of local Rugby Clubs.
Throughout the season over
700 rugby clubs and 130 universities and colleges will be running
special tournaments, festivals and events to get people back and
involved in the game again, from touch, tag, beach and 7s rugby to full
contact 15 a side. These activities will be supported by national media
campaign including cinema advertising.
For more information visit www.goplayrugby.com
or E-mail goplayrugby@therfu.com
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